GROCERY X CREW CUT - Celebrating our First Collaboration with a Limited Edition Washed T-Shirt and Cap

The collaboration with Crew Cut showcases their meticulous approach to workwear, emphasizing both aesthetics and durability. Recognizing the need for work garments that can withstand daily use and frequent washing, they chose to partner with GROCERY to create a durable and stylish collection. The shared goal of both brands is to ensure customers look sharp and clean every day. The iconic Crew Cut logo, designed by renowned illustrator Nagaba Yū @kaerusensei, features three male that representing different styles. This minimalist design effectively communicates the brand's story, transforming messages into visuals for impactful storytelling.