Lookbook

GROCERY X Needless FW2023 Drop 03

GROCERY X Needless FW2023 Drop 03

GROCERY partnered with Needless to conclude our 5th Anniversary. The collection includes a series of autumn/winter items that blend street fashion and traditional culture. Continuing the collaboration motto "Go with Tradition, Break with Tradition," we have created the latest collaborative collection with our brand's expertise in washing techniques and oversized silhouettes.

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GROCERY X FOOTLOOSE TYCOON

GROCERY X FOOTLOOSE TYCOON

The collection features a bowling shirt crafted by Footloose Tycoon, renowned for their commitment to high-quality craftsmanship., while GROCERY has contributed a unique washed long top, showcasing our expertise in innovative washing techniques. This collaboration has allowed us to push the boundaries of design and craftsmanship, bringing together the best of both brands. We are proud to present this collection, which represents a fusion of our distinct styles and techniques.

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GROCERY FW23 "Drop 1"

GROCERY FW23 "Drop 1"

The FW23 "Drop 1" collection features the all-new light washed jeans and a carefully curated selection of Fall/Winter essentials designed to keep you effortlessly cool in the breezy weather.

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GROCERY X STAR FERRY

GROCERY X STAR FERRY

The iconic character featured in this project is Disney's beloved Donald Duck, who suits up in the signature green sailor uniform and hat of the Star Ferry to commemorate its 125th anniversary and GROCERY's 5th anniversary. The collection includes unique washed T-shirts and merchandise, taking everyone back to a world full of wonder and childlike fun.

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GROCERY SS23 "Drop 2"

GROCERY SS23 "Drop 2"

The SS23 "Drop 2" capsule collection features multiple washed process t-shirt in unique colorways and a series of graphic tees.

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GROCERY FOR TIMBERLAND®

GROCERY FOR TIMBERLAND®

GROCERY and Timberland joined forces to celebrate Timberland's 50th Anniversary. We revamped GROCERY's signature sock pack 3.0 by incorporating Timberland's "Built for the bold" logo. Our lookbook showcases the perfect pairing of GROCERY's clothing items with the iconic Timberland 3-Eye Lug Handsewn Boat Shoe for effortlessly stylish outfits. Embrace boldness and timeless style with this exclusive collaboration.

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GROCERY FW22 "Drop 2"

GROCERY FW22 "Drop 2"

Our FW22 "Drop 2" collection offers a variety of items such as long sleeve t-shirts, sweaters, hoodies and cargo pants.

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GROCERY SS23 "Drop 1"

GROCERY SS23 "Drop 1"

Introducing SS23 "Drop 1" collection, featuring our City Boy style garments with signature washed process. Explore oversized t-shirts and worker shorts that embody contemporary fashion. Experience unmatched quality and urban-inspired aesthetics.

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GROCERY FW22 "Drop 1"

GROCERY FW22 "Drop 1"

Our FW22 "Drop 1" collection is thoughtfully curated for the fall season in Hong Kong, offering a variety of items such as t-shirts, shorts, and oversized shirts. Designed with both breathability and warmth in mind, these pieces are perfect for navigating the transitional weather.

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GROCERY SS22 Collection

GROCERY SS22 Collection

The SS22 collection offers a range of items including t-shirts, sweaters, and chino pants, all featuring our signature oversized cutting and washed process.

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GROCERY X CREAMY MAMI Capsule Collection

GROCERY X CREAMY MAMI Capsule Collection

GROCERY collaborated with legendary anime character Creamy Mami, taking everyone on a nostalgic journey back to the 80s. In this project, we have infused the elements of Creamy Mami artwork into GROCERY's clothing, reinterpreting the classic pieces with GROCERY's design aesthetics, making Creamy Mami a trendy icon once again.

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Wingstreet X GROCERY

Wingstreet X GROCERY

GROCERY teamed up with Wingstreet, a new chicken wing brand, to create a "Pre-sauced Invoice Tee." Now wing lovers can enjoy their chicken wings without worrying about getting their t-shirts dirty.

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GROCERY X NEEDLESS "Drop 2"

GROCERY X NEEDLESS "Drop 2"

GROCERY and Needless have once again collaborated to create a series of autumn/winter items that blend street fashion and traditional culture. With the motto "Go with Tradition, Break with Tradition," we have created the latest collaborative collection, combined with our brand's expertise in washing techniques and oversized silhouettes.

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GROCERY X NEEDLESS "Drop 1"

GROCERY X NEEDLESS "Drop 1"

This collaboration between GROCERY and Needless integrates traditional culture into street fashion culture, interpreted from the perspective of our brand. We have incorporated our expertise in INVOICE TEE and the washing process, blending it with Needless' unique cultural concept.

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